Lincoln Media is a full-service direct marketing agency specializing in Direct Response Television (DRTV). Their clients are national direct-to-consumer advertisers that require targeted DRTV placement, account management for maximum ROI and real-time sales reporting in a customer-friendly environment. Since 1991, Lincoln has been a leader in developing a vast, trusted network of partners and media outlets, enabling execution of high performance marketing campaigns. Their comprehensive strategy and strong television backbone consistently result in successful direct response campaigns.
Lincoln Media’s unique “hybrid approach” provides its clients with the best of both worlds. Strategically bought airtime coupled with the use of their “performance-based” television network (PITV) allows DRTV marketers to minimize risk while identifying the best media platforms for their offer. Lincoln’s model has proven to drive incremental sales. Major DRTV agencies employ Lincoln as a resource for driving down their cost of DRTV sales.
Lincoln Media is your complete direct response campaign solution. Lincoln’s services include:
- TV/radio media planning and buying
- Infomercial production
- Call center integration
- Web design
- Internet media placements
- Comprehensive reporting
A unique blend of experience, state-of-the art media management and white glove client service, Lincoln moves a product from concept to a mature campaign based on the client’s directive. They strive to understand what their clients want, and attempt to over deliver. Helping today’s direct-to-consumer advertisers reach national media markets with predictably high returns on their marketing investment is Lincoln Media’s number one goal.